Womply?s New Deals Startup Loads Local Offers Onto Your Credit Cards

Womply's "Efortless Offers" is a new offers platform that links local merchants' discounts to all major credit and debit cards, including Visa, MasterCard, American Express and Discover. Live now in the D.C. area, with plans to roll out to five additional markets by early January, the service feels like a daily deal site for consumers, but works like targeted?advertising?for local merchants. The key differences between Womply and something like Groupon are that the offers are personalized for the consumers and are directed towards specific audiences. They don't require a certain number of buyers in order to "tip," and there are no coupons to print.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/NiDWsrr9fpE/

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